APA Citation

Shaw, C. 1. (2007). The DNA of customer experience: How emotions drive value. Basingstoke: Palgrave Macmillan.

Chicago Style Citation

Shaw, Colin 1958-. The DNA of Customer Experience: How Emotions Drive Value. Basingstoke: Palgrave Macmillan, 2007.

MLA Citation

Shaw, Colin 1958-. The DNA of Customer Experience: How Emotions Drive Value. Basingstoke: Palgrave Macmillan, 2007.

Warning: These citations may not always be 100% accurate.