The DNA of customer experience how emotions drive value

Main Author: Shaw, Colin 1958-
Language:English
Published: Basingstoke Palgrave Macmillan 2007
Subjects:
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008 100518 nyu eng
020 |a 9780230500006 
050 0 0 |a HF5415.5 
090 0 0 |a HF5415.5  |b S534 2007 
100 1 |a Shaw, Colin  |d 1958- 
245 1 4 |a The DNA of customer experience  |b how emotions drive value  |c Colin Shaw 
260 0 0 |a Basingstoke  |b Palgrave Macmillan  |c 2007 
300 |a xx, 166 p.  |b ill.  |c 24 cm 
504 |a Includes bibliographical references and index 
650 0 |a Emotions 
650 0 |a Customer relations 
999 |a 18144 
999 |a 18144  |b Book  |c General Collection  |e JKR Library