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| LEADER |
00891cam a2200265 7i4500 |
| 001 |
0000037248 |
| 005 |
20211118090000.0 |
| 008 |
211118 nju i eng |
| 020 |
|
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|a 013196853X
|q paperback
|
| 040 |
|
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|a UITM
|b eng
|c JKR
|e rda
|
| 090 |
0 |
0 |
|a HF5415.13
|b .K64 2006
|
| 100 |
0 |
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|a Kotler, Philip
|e author
|
| 245 |
1 |
0 |
|a Marketing management
|c by Philip Kotler; Kevin Lane Keller
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| 250 |
|
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|a Twelfth Pearson Internation edition
|
| 264 |
|
1 |
|a New Jersey
|b Pearson Education, Inc.
|c 2006
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| 300 |
|
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|a xxxix, 120 pages
|b colour illustrations
|c 27cm
|
| 336 |
|
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|a text
|2 rdacontent
|
| 337 |
|
|
|a unmediated
|2 rdamedia
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| 338 |
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|a volume
|2 rdacarrier
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| 500 |
|
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|a Includes index
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| 504 |
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|a Includes bibliographical references
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| 650 |
|
0 |
|a Marketing
|x Management
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| 700 |
1 |
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|a Keller, Kevin Lane
|d 1956-
|e author
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| 999 |
|
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|a MH000636
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| 999 |
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|a MH000636
|b Book
|c General Collection
|e JKR CREaTE
|
